Swift Kids political ads spew refuse as bad as Moveon.org ad

Ok, I just saw the Swift Kids ads that are appearing on television. I am insulted and offended. Not because they are attacking Democratic candidates, attack ads seem to be par for course in politics today, but because they are using kids and are themed in the most insulting manner.

I realize that this is a smear ad. I realize that its intention is to match the cute innocence of children with political messages. But it fails horribly. Take for example the Swiftkids ad against Senator Barack Obama.



This is insulting. First they start off with an insulting play of his name. “Black orama” is one that instantly caught my attention. And I feel it was an intentional statement aimed at the race of Sen. Obama. That somehow his race affects his ability to lead this nation. That borders on racist.

Then it’s the old, “his name is too hard to say” line. I’ve generally heard such a comment from people missing many teeth and with far less education than my 11 year old nephew. It’s an ignorant comment.

Then to suggest that a persons name has an effect on their abilities. Again it seems to be an insult based on the race of Senator Obama. Because his name is not a traditional W.A.S.P. styled name that somehow confers a lack of something that say President John Fitzgerald Kennedy or President Millard Fillmore had. If anyone is swayed by such a comment, I am ashamed that they have a right to vote.

And then one of the kickers. Senator Obama is not Black? Since when? I suppose under the seemingly drug induced logic of the makers of this ad; I would not be Black either. I’m sure the racists that have called me N-word throughout my life would beg to differ. And what makes Senator Barack Obama not African American? That his mother is White? I’m sure that if most African Americans looked back in their family trees they would find a mixing of the races. My family includes Irish blood as well as White slave owners. But I’ve never had anyone mention that to me. And lets not forget that many White Americans have blood that is equally mixed, as some of the descendants of Thomas Jefferson learned from DNA tests not long ago.

The fact is every aspect of this ad is insulting and racist. It makes no credible claim against Senator Obama. It plays on the most base of reasons to not vote for this candidate. It oozes fear and ignorance.

I don’t doubt that most will reject this garbage instantly. But just like the small minds that created this ad, there are some that will be swayed. It’s a testament to the need of more movement forward on race relations in this nation. It disgusts me, and I have issues with any television station that will run this.

Much the same can be said about all the Swift Kids ads. They are without taste, credibility, or talent. They are vacuous in the claims they make and benefit no one. None should ever see the light of day, or coverage on television. This is no different than the MoveOn.org ad against General Petraeus. It insults all Americans, and diminishes everyone.

I hope to never have to see an ad like this again. Hopefully this post will help ensure that our nation’s politics never have to be dragged through filth like this again. And I suggest that everyone who sees this post asks their Congressional Representative and Senator to denounce these ads, just as they should have with the MoveOn.org ad. And I will judge those that will not vote, or vote in favor of this ad, as harshly as I did those who voted for MoveOn.org, or failed to vote.